The classic s'more, with Hershey's milk chocolate

( Photo courtesy Hershey's / August 8, 2012 )

Maybe because it snaps apart so easily, the conic s'more is one made with Hershey's Milk Chocolate. Hershey’s has created Camp Bondfire Facebook page a virtual fire for families to gather around. Through Sept. 7, s'mores fans can visit Camp Bondire to learn new ways to bond around the campfire and create s'mores-inspired memories. Camp Bondfire will also offer weekly tips, stories and activities focused on a variety of themes and encourage fans to join the fun by registering to be a “Camper of the Week” for a chance to win outdoor prizes like a backyard fire pit.