Berrien County-based appliance company, KitchenAid, is apologizing after an inappropriate tweet was sent out on their company Twitter page following Wednesday night's presidential debate in Denver.
The tweet was deleted soon after it was posted to their feed, but reports from CNN say that the tweet read:
"Obamas gma even knew it was going 2 b bad! She died 3 days b4 he became president."
The tweet refers to the death of Obama's grandmother, Madelyn Lee Payne Dunham, who died just days before Obama was elected as president in 2008.
Thursday morning, KitchenAid tweeted several messages to ensure that the post, in no way, reflected the company's views.
The progression of tweets from company head, Cynthia Soledad, are as follows (in chronological order.)
Hello, everyone. My name is Cynthia Soledad, and I am the head of the KitchenAid brand.
I would like to personally apologize to President @BarackObama, his family and everyone on Twitter for the offensive tweet sent earlier.
It was carelessly sent in error by a member of our Twitter team who, needless to say, won't be tweeting for us anymore.
That said, I take full responsibility for my team. Thank you for hearing me out.
Soledad went on to use the page to reach out to reporters from several news agencies to clarify the situation and to talk about what happened.
Link to company's twitter page: https://twitter.com/KitchenAidUSA
The tweet was deleted soon after it was posted to their feed, but reports from CNN say that the tweet read:
"Obamas gma even knew it was going 2 b bad! She died 3 days b4 he became president."
The tweet refers to the death of Obama's grandmother, Madelyn Lee Payne Dunham, who died just days before Obama was elected as president in 2008.
Thursday morning, KitchenAid tweeted several messages to ensure that the post, in no way, reflected the company's views.
The progression of tweets from company head, Cynthia Soledad, are as follows (in chronological order.)
Hello, everyone. My name is Cynthia Soledad, and I am the head of the KitchenAid brand.
I would like to personally apologize to President @BarackObama, his family and everyone on Twitter for the offensive tweet sent earlier.
It was carelessly sent in error by a member of our Twitter team who, needless to say, won't be tweeting for us anymore.
That said, I take full responsibility for my team. Thank you for hearing me out.
Soledad went on to use the page to reach out to reporters from several news agencies to clarify the situation and to talk about what happened.
Link to company's twitter page: https://twitter.com/KitchenAidUSA
