Super Weekend is in the books and while on television it may have looked like attendance was low, track officials said they were pleased with attendance numbers for the weekend.
Vice President of Communications for Indianapolis Motor Speedway, Doug Boles, said for the weekend attendance was up from last year. He said they don't release specific numbers, adding they were pleased.
He said they had strong numbers on Nationwide Day and that Sunday they were pleased with it too."I know NASCAR is happy, our sponsors are happy and we're going to just continue trying to use this as a way to continue to grow the Brickyard 400 weekend," Boles said.
"What our hope is by creating more activity on track, more activity that our fans can participate in (it) gives them more value (and) more reason to come spend time (at) IMS," Boles continued.
Super Weekend consisted of nationwide practice on Thursday and three days of racing. "We're a race track and our job is to put on great races that make people want to come to our community, make people want to be part of this event and come to this race here and that can grow. Then, everybody associated with this facility, whether they're selling hot dogs outside the facility or hotel rooms downtown, hopefully they'll benefit," Boles continued.
Some vendors Fox59 spoke with said they were surprised by low sales this year. "Last year of course it was hot so (I) didn't make any money. People weren't spending money," Brent Reed with Wood Fired Pizzas said. "This year (we had) beautiful weather (and) still (people were) not spending any money. So, (I) probably won't be back next year. (The) 500 was good. We'll comes back for the 500," Reed stated.
Another vendor who has been selling food outside the track for many years said people should not get discouraged. "Everybody ought to stick it out. There's a lot of people that come here and if you got the right stuff, they'll love you," Richard Wampler with Boss Hogs said. "I do better than most, but it is down this year, you know, we were expecting a big one, you know," he continued.
Some fans said they believed attendance was down, while other fans said they believed it was picking back up.
"What we're trying to do is bring more people here and give them an opportunity to spend their money here. Now, the one thing we have to deal with and we all deal (with) it personally is (the) challenging economic times," Boles said.
Boles said, while there may be changes, he believed the entire Super Weekend would be back.