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Media agency cuts world advertising spend forecasts
ReutersLONDON (Reuters) - Media forecasting agency ZenithOptimedia cut its world advertising spend forecast for 2013 for the second time on Tuesday, blaming recession in the euro zone and heightened security concerns in South Korea. ZenithOptimedia, the...Tags: Publicis Groupe SA, WPP Group Plc, South Korea, Weather, Market and Exchange
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As Tiger Arena opens, Towson searches for return on investment
Towson University's new arena opens to the public Wednesday night when the Harlem Globetrotters tip off the first of three games in three nights. The traveling basketball troupe is making a special stop — it usually tours in the United States from...
Tags: CBS Corp., NBA Development League, Politics, Gymnastics Clubs, Harlem Globetrotters
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GetGlue Names Evan Krauss President - After Spotting Him on LinkedIn
ReutersJun 18 (TheWrap.com) - Here's an argument for keeping your LinkedIn profile up to date: The social television site GetGlue named Evan Krauss its new president Tuesday, soon after CEO Alex Iskold spotted him on the networking site for finding jobs and...Tags: Social Media, AOL LLC, New York City, LinkedIn Corp.
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A Law And A Cause Hit The Airwaves As Obamacare Marketing Begins
The Hartford CourantNearly 10 percent of the state's residents have no health insurance, and Kevin Counihan and Jason Madrak have a good picture of who they are and even where they live. But for Counihan, CEO of the state health exchange that will start selling Obamacare...Tags: Small Businesses, Sales, Family, Dannel P. Malloy , Politics
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Video: SRT gets first standalone ad campaign
Autoblog.comFiled under: Marketing/Advertising, Videos, Chrysler, Dodge, SRT SRT has more models on offer than Chrysler. It has as many models as Ram, with hotted-up versions of the Dodge Charger and Challenger, Chrysler 300, and Jeep Grand Cherokee, plus the... -
Emanuel wants to expand city's digital-ad reach
Mayor Rahm Emanuel is looking to expand the digital ads that are about to become increasingly common in Chicago under his watch, asking companies to present plans for a "street-level digital" advertising network. The administration is providing scant...
Tags: Politics, Radio, Marketing, Government, Soldier Field
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Details of billboard deal raise questions
Mayor Rahm Emanuel's no-bid deal for new expressway billboards guarantees the city far less than half the $700 million the private vendor expects to make and essentially requires Chicago to repay all the upfront cash the mayor touted as a key selling...
Tags: Joint Ventures, Restructuring and Recapitalization, Illinois Governor, Politics, Marketing
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CORRECTED-Meet the artisans: LVMH fires new shot in luxury marketing war
Reuters(Corrects 12th paragraph to say Hermes event already visited Shanghai and Munich) * Luxury groups invite public behind the scenes * Promoting craftsmanship to justify top prices * Consumers increasingly concerned with origin, manufacture By Astrid...Tags: Fendi, Christian Dior, Arts and Culture, Munich (Germany), Bernard Arnault
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Local developers launch platform to customize restaurant apps
TidewaterBizTwo Hampton Roads developers finished a new platform that allows Hampton Roads restaurants to customize their own smartphone apps. Tom Powell, founder of marketing firm The Addison Group in Suffolk and Tim Masterson, owner of Artizmo Tech in Hampton,...Tags: Apple iTunes, Hampton Roads, Restaurants, Marketing, Media Industry
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Geico tops Allstate as nation's No. 2 auto insurer in 1Q
Tribune reporterNorthbrook-based Allstate Corp., long the nation's second-largest seller of auto insurance, was topped by Geico for the first time in the first three months of the year. Geico, a unit of Berkshire Hathaway, sold $4.72 billion in private-passenger auto...Tags: GEICO, Allstate Corp., Insurance
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How Can YouTube Partners Make More Money? Ask Base79
ReutersJun 13 (TheWrap.com) - Several of YouTube's biggest partners have criticized the company in recent weeks, upset that they aren't making enough money from their massive networks on the world's largest video site. Entrepreneur Jason Calacanis and Alloy...Tags: Business, Social Media, DirecTV Group Inc., Media Industry, Google Inc.
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Two new faces at NMR
Northern Michigan Review welcomed two new employees in June. Rachel Garrod, 24, is a Phone Guide advertising sales representative and Jacqueline Kilpatrick, 27, is an advertising consultant for several of the company's publications, including the Petoskey...Tags: Business, Marketing
Jun 18, 2013
|Story| Reuters
Jun 17, 2013
|Story| Baltimore Sun
Jun 18, 2013
|Story| Wrap
Jun 17, 2013
|Column| Hartford Courant
Jun 17, 2013
|Blog| Autoblog.com
Jun 15, 2013
|Story| Chicago Tribune
Jun 15, 2013
|Story| Chicago Tribune
Jun 14, 2013
|Story| Reuters
Jun 13, 2013
|Story| Daily Press
Jun 13, 2013
|Story| Chicago Tribune
Jun 13, 2013
|Story| Wrap
Jun 13, 2013
|Story| Petoskey News
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